Are there three more misrepresentative words in the travel lexicon than 'Costa del Sol'? Not misrepresentative of the weather, mind - it really is the sunshine coast, with 320 plus days of sun a year - but in terms of what you can expect. Sure, there are areas blighted by an abject lack of planning restrictions, but when you know where to look there are pockets of perfection that are ideal for a tailor made luxury holiday. You're just going to have to trust us on this one.
With regular flights from all around the UK this stretch of the Mediterranean coast is eminently accessible for families and couples alike and while the emphasis may be on short haul sun and excellent quality hotels, there is plenty else to do aside from slapping on the sun cream - Marbella Old Town is worth a look, and the hilly interior is a cool and calm antidote to the coastline in summer, and the ideal spot for some riding, walking or spotting for vultures and golden eagles.