If Soho House were to open a hotel in San Francisco (watch this space) it would look a lot like the Zetta Hotel. This ultimate Californian city hang out comes complete with oversized cushion chairs, pool tables, funky light fittings and a clientele of hip creative types (with the odd business type thrown in for good measure).

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Will, Kate B and Alexandra are here to help give you the inside track.

The Zetta has an enviable location between Union Square, SoMa (the hip South of Market) and the Financial District so is pretty perfectly placed for exploration in one of America's finest cities. After a day on the tiles guests can enjoy spa treatments in their one of 116 generous sized rooms and suites all featuring funky tapestries and high spec en suite bathrooms.

The S&R (salvaged and rescued) Lounge in the lobby serves cocktails and food, but the hotel's location means that there are several of the city's finest restaurants within easy reach as well.

Why we love it

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Hotel Zetta lies at the busy heart of SoMa, one of San Francisco's funkiest nightlife districts. Try a drink at one of the many dive bars like Butter.

Alexandra, Original Traveller


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San Francisco

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Will, Kate B and Alexandra are our San Francisco experts and as seasoned travellers they have the inside track on the most memorable adventures.

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